FullBeauty Brands, Inc. data breach

Clerk's notes

FullBeauty Brands, Inc., a prominent online retailer, formally reported a data security incident to the Texas Attorney General on January 23, 2026. The company stated that unauthorized access to its systems occurred on or around October 18, 2025. This incident involves systems that manage extensive customer databases, which routinely store various forms of personal information necessary for e-commerce transactions and account management.

The specific scope of the personal information involved in this breach is currently under investigation. For individuals who have received a data breach notification letter from FullBeauty Brands, it signifies that their data was likely stored within the affected environment and may have been accessed by unauthorized parties.

Upon receiving a notification, it is prudent to review the information provided by FullBeauty Brands carefully. You should remain vigilant for any unusual activity across your online accounts, financial statements, and credit reports. Consider placing a fraud alert or freezing your credit with the major credit bureaus to help prevent unauthorized new accounts from being opened in your name.

While the company continues to investigate, affected individuals should take proactive steps to safeguard their personal and financial security. This includes changing passwords for online accounts, especially if you used the same password on multiple sites, and enabling multi-factor authentication wherever possible.

If you received a data breach notification from FullBeauty Brands, Inc. regarding this incident, you may be seeking to understand your rights and potential next steps. Our team is currently reviewing the details of this breach and can provide a free case review to help you assess your situation. This is an opportunity to discuss the specifics of your notification and explore any available options without cost or obligation.

If a notification letter about this breach reached you, see every Texas data breach on file or browse all cases.